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Senior Digital Marketing Executive

Strategy that makes brands visible—and valuable.

I'm Menna Mostafa, a Senior Digital Marketing Executive with 8+ years across digital marketing, social media, SEO, and Google Ads. I manage multi-market brand presence for hospitality, tourism, healthcare, and startup brands — from strategy through campaign execution.

Years of experience
8+Years of experience
Markets managed
6Markets managed
Industries: hospitality, tourism, healthcare, startups
4Industries: hospitality, tourism, healthcare, startups

Selected brands

Multi-property hospitality, regional tourism, and regulated healthcare.

All work

Hospitality · Egypt

El Gouna Hotels

Ownership of paid search and organic search for a multi-property Red Sea destination brand, alongside website promotions, packages, and event pages.

Representative engagement

Hospitality · Oman

Hawana Salalah Hotels

Digital presence management for an Omani resort destination, coordinated within a wider regional campaign calendar.

Representative engagement

Hospitality · Oman, Switzerland, Montenegro

The Chedi Hotels

Support for a luxury hotel collection across three markets, keeping tone, content, and campaign timing consistent property to property.

Representative engagement

Approach

One brand system, many local realities.

01

Understand the market

Every market behaves differently. Work starts with the destination, the traveller, and the demand pattern — not with a channel.

02

Build the strategy

Positioning, calendar, and channel mix set before spend. Search, social, and content planned as one system rather than parallel efforts.

03

Execute with teams

Briefs, creative, and publishing coordinated across in-house and agency teams so multi-property brands stay consistent.

04

Monitor and refine

Channel performance reviewed continuously to find opportunities that support engagement, awareness, and direct-booking potential.

Section: Get in touch

Looking for someone who can hold strategy and execution across markets?

Open to senior in-house roles, agency leadership, and consulting engagements across the Gulf, North Africa, and Europe.